Kylie Jenner's Kylie Cosmetics On Way to Becoming $1B Brand - WWD

Kylie Jenner's Kylie Cosmetics On Way to Becoming $1B Brand - WWD

WWD

Kylie Jenner's Kylie Cosmetics On Way to Becoming $1B Brand
WWD
The initial line in November 2015 was seen as a test and only 5,000 of each $29 matte lipstick and corresponding lip liner were made (or 15,000 units total). Less than three months later, production was boosted to 500,000 units of all six shades. Today ...

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